Web & Digital Specialist (Drupal admin, content operations, optimisation).
Platform
Drupal
Project Type
Digital counselling/service access website.
Primary Goal
Ensure a stable, user-friendly, well-governed site that supports service delivery.
Problem
Service access websites typically face competing needs: clear pathways for the public, governance requirements for the organisation, and ongoing updates that can introduce inconsistencies or quality issues without strong operational control.
Solution (What I did)
Owned Drupal administration and publishing workflow, ensuring stability and consistent delivery.
Improved content quality through structured QA (readability, accessibility considerations, consistency).
Supported continuous optimisation using analytics to inform page improvements and content prioritisation.
Strengthened SEO fundamentals so users can find the right service content through search.
Results
More consistent publishing outcomes and fewer avoidable content quality issues.
Improved clarity of key pages and reduced friction in user journeys.
Stronger visibility into performance through analytics-informed reporting.
